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MarketingmoderateROASadvertisingperformance
Marketing ROAS guarantee
Agency is paid a base fee plus a bonus tied to return on ad spend.
What’s pre-filled
PartiesBrand Co. (payor), Agency Co. (payee)
Term6 months
OutcomesReturn on ad spend (ROAS) above 3x
Formulatiered: base_fee * (1 - 0.25 * min(1, max(0, ceil(2 - ROAS))) + 0.05 * min(1, max(0, floor(ROAS - 2))) + 0.05 * min(1, max(0, floor(ROAS - 4))))
Verifierplatform (Google Ads + Shopify dashboards)
Settlementach · net 30 days from invoice
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